Welcome back to the podcast! I am really glad that you are here. I know this is a busy time of year, so just know that I appreciate you giving me a few minutes of your day.

Today’s podcast is going to be a mixed bag of content.

First, I want to say thank you. Thank you to my current clients, whether you are a 1:1 client or in Boss Lady Breakthroughs or inside Studio Secrets. I am forever grateful for you for trusting me with your business and letting me be part of your world.

My coaching clients aren’t just clients. We become family and friends, especially the ones inside the Studio Secrets community. We share so much - Lakendra’s husband is coming home from a long span of being away in the military, Kelli’s college kids are coming home for break, Tim had a health scare this year & we rallied around him this year. There are so many life things that happen. It’s not just business in that room. Most of it is, but I just love that we open up to each other & build each other up.

Here’s what I really love. Me being with a client for an entire year, sometimes 2 and 3 years, really allows me to get to know them on such a personal level that I can coach them individually instead of generically. What I know would work for Aileen won’t work for Amanda. What works for a stay at home mom vs a mom with a 9 to 5 trying to get her photography business off the ground is very different.

So I’m just crazy grateful to get to know my clients so well & to be part of their lives. You guys are awesome!

If you’ve signed on to be a 2024 coaching client - thank you! I cannot wait to work with you!!!

If you are holding out for Studio Secrets, you can get on that wait list. You will not regret it!

Ok, let’s talk about Black Friday. I have NEVER run a Black Friday sale, but I know this has been a tough year for some of y’all and if there is anything I can do to help grow your business, I want to be able to do that & offer you some really sweet deals that maybe you haven’t been able to purchase this year, for one reason or another.

I love simple things.

So I created the simplest Black Friday sale ever. Everything is 50% off! You can head over to seniorstudiosuccess.com/shop - everything is 50% off through Monday - the most beautiful and thorough senior magazine template and model team template you will find on the internet, email templates for your studio, and courses - Social Media That Sells & Accelerator, my signature pricing & sales course.

Last week I also announced my 2024 Coaching Intensives. These are 4 week long sprints of coaching where we will deep dive into one specific area of your business. You’ll be laser focused on this one thing so that you can finally get it checked off your list, feel confident about it & get all your questions answered & coaching around that area of your business. There are 6 different coaching intensives available next year. I’ll go through them real quick but you can also go get details from www.seniorstudiosuccess.com/2024.

Unapologetic Sales - This is where you will get bold about your pricing, where you will understand what it costs to run your business, pay yourself, set up a price list and your collections based on human psychology. You’ll understand how to handle objections in the sales room, how to communicate clearly with clients & how to run a proper in person sales appointment. What you learn in this coaching intensive will completely change your business.

Elevate The Experience - In this one you’ll be mastering each phase of your client’s journey to give them an amazing experience. You’ll have your workflow set up, automations in place, learn how to get those 5 star Google reviews and become the top referral for clients.

Limitless Marketing - This is going to be a fun one. Here we are going to deep dive into how to attract new clients without having to rely so heavily on social media. You’ll learn how to nurture current clients and get that steady flow of inquiries and clients year round - not just all in a mad rush in the fall. You’ll also learn exclusive marketing strategies that I’ve had in place in my own business for years that bring in clients behind the scenes.

Unstoppable Social Media - Here we are going to tear into how the algorithm actually works & what you need to be doing to trigger it to show your content to more people. You learn how to automate your social media across multiple platforms which is a huge time saver & master strategies beyond just reels for getting the success you want from social media.

Launch Magic - Whether it's a model team launch, a new product launch or a new season for booking your studio calendar, there are skills required to pull off a successful launch. In this coaching intensive you’ll learn how to build an exciting model team launch that moves your clients to action. You’ll learn how to keep potential clients on the edge of their seats, eagerly watching & waiting for your next move. And we’ll dive into the psychology behind filing your calendar & actually making it happen!

CEO Moves - There's a HUGE difference in the way you run your business when you stop thinking of yourself as a photographer and start believing you can be (even better, that you actually are) the CEO!

The thing is, you've got to have the skills to back up that title. After building two multi 6-figure businesses, and working on my third, I can teach you a thing or two about running a successful company.

So in this intensive, we’ll work together to help you overcome those limiting beliefs that are holding you back from making bold moves in your business. You’ll learn how to master your time so that you can spend more of it on money-making activities or just having more down time with your family and friends. And you’ll get crazy organized with tools like Trello and learn skill that will help you get more of the right things done each day.

Wow! That was a lot! You still with me? Ok, so each one of those will last an entire month. We’ll have a weekly coaching call, an action plan & a community for support. Each one is $997. BUT we are in the middle of Black Friday and I had to do something a little fun. So, until Monday, November 27th, you can get in any of those rooms for half off - $497.

I put together something a little sweeter though, for my ones who are crazy serious about their businesses. The 2024 All Access Pass! I couldn’t be more excited about putting this out into the world. This pass will get you in every coaching intensive for the entire year! Everything I just talked about for a no-brainer of a price - $1997. That’s less than the price of one sale that I absolutely know you will get after going through Unapologetic Sales! Seriously, if you were in each of these coaching containers separately, it would be $6000. I am a crazy person for doing this, but I’m also sane enough to offer it only through Cyber Monday, November 27th.

So, you can get a seat at the table inside every coaching intensive of 2024 for $1997. I am capping the seats at that price, so I would move your feet if you want in.

You can grab it at www.seniorstudiosuccess.com/2024.

And again, everything else in the shop is 50% off through Monday as well.

If you are waiting for Studio Secrets, the downlow on that is that I am updating some things behind the scenes so the doors are closed right now. You can hop on that wait list, which I would absolutely do, because y’all are going to go crazy when you see what is coming for that one. And that’s all I’ll say about that 🙂

Ok, I’m changing topics to one that has come up a lot lately in conversations - people pleasing.

Did you just turn the volume up or down? Are you like “gosh, I really need to hear this” or “I really don’t want to hear this right now”. Either way, stay with me! I’ll keep this short and sweet for you.

People pleasing is when you have this strong urge to please others, even if it’s at your own expense. This could be with family, with friends, with someone you don’t even know like a waitress, a sales associate, a telemarketer. I saw my mom do this when we were at the mall. She literally stopped & listened to someone try to sell her something for over 10 minutes just because they made eye contact with her! She never would have walked into a store looking for this item, but she “didn’t want to hurt his feelings”. Those were her own words. She gave up 10 minutes of her life on something she could care less about!

Where I see this come up the most is with my photographers who give and give to their clients - whether that’s with time or lost sales or a number of other things. Now I’m not saying we shouldn’t give. Having a generous heart is one thing. Giving from a place of “they won’t like me if I don’t” is totally different!

Or maybe you’re afraid of what others might be thinking. That’s people-pleasing too.

So here are some signs:

You change yourself based on who you are around.
You apologize - for what you like, your choices, who you are, what you need
You are indecisive
You don’t know how to say “no”
You tend to be a perfectionist
You don’t set boundaries
You shrink or minimize yourself and your accomplishments

So why do we people please anyway? What makes us do the things we do? Simply put - it’s a lack of self esteem. Ouch! Don’t say that. Right? But it’s true. That sort of behavior is generally because you don’t value your own needs and desires. You need that external validation. And when you do something that someone else wants you to do, you get that sense of approval and acceptance from that person.

Where does people-pleasing come from?

Most likely it comes from how you related to your parents growing up. Before we go blaming our parents for everything, hey, they did the best they could! And so are you! But we can grow, learn & hopefully do better by our own kids.

A child who had to parent-please, wants love and affection, like any child does. He / she learns how to adapt their behavior to meet their parents’ needs. And over time, that child learns to ignore their own needs and feelings in an effort to keep their greatest needs in tact - love, connection, approval, acceptance.

It’s a learned behavior, but it is possible to overcome people-pleasing.

I want you to try these 5 things.

Practice saying “no”
Put time limits on yourself when helping others
Stop apologizing (save those for when you’ve really done something wrong, not because of who you are or what you want)
Schedule time for yourself & stick to it
Pause before making a decision

This applies in any area of your life and business. And if you get good at these things in your personal life, it will spill over into your business.

You might even get a chance to practice some of these over Thanksgiving break with family. Ok, you might get a lot of chances to practice! Haha!

Mostly today, I want to encourage you. This happens to all of us, myself included. I think the best thing you can do is pause and start to become more aware of when this is happening. That’s when things will begin to change. It’s ok to put yourself first.

Ok, that’s it for today. I’m shutting it down mostly for the holiday except for showing up for that Black Friday sale. I’ll drop the links in the show notes for you. Remember everything is 50% off through Monday & seats are limited for that All Access Pass for 2024. Thank you again for being so awesome, for sending me your sweet messages & for trusting me with your time.

Have a wonderful Thanksgiving, my friends!

Go spend time with the ones you love!

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